Home > Company > Brand Elements > CCT Logo Guidelines

 

 

 

The overall initiative to establish a clear brand identity for CCT involved much more than visual style. CCT’s primary branding element, the logo with the concept of “Process in Development” conveys a clear message: C in motion; the continuous movement of a cycle which never stops.

The idea of our logo emerged from the combination of the two industries "Construction" and "Technology" reflecting CCT's vision. Our iconic logotype has a simple strong shape "The Square" that is the foundation of many structures, from building bases to computer screen pixels

The triangles are almost interlocked and the “T” of Technology is hidden in the negative space. The synergy of these components has created our logo in the form of “C”

Our logo; sharp, versatile, modern and elegant reflects the technology industry.

 

The symbol can be used on its own, in any of the appropriate forms below.

The symbol can be used with ‘CCT’ & the tagline ‘better building’, in any of the appropriate forms below

‘CCT’ & the tagline ‘better building TM’ can’t be used on their own.

 



Size Restrictions

Each format of the logo is available in three sizes: small, medium, and large. Use the right art for the size you need.

The CCT logo may not appear smaller than the sizes shown below.

Rare exceptions may be made and you may request a different logo size by contacting the marketing department.

Please ensure at all times that the logo is easily legible and recognizable.

 

 

 

 

 

 

  

 

Using the logo against backgrounds that compromise legibility.